central reseach services

Specialized in Marketing and Opinion Research since 1954 in Japan

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Central Research Services-CRS

The CRS was organized in 1954 through the unification of the National Public Opinion Research Institute and the research division of the JIJI Press Ltd..
The CRS has permanent facilities in its Tokyo headquarter, in four regional offices in Sapporo, Nagoya, Osaka and Hiroshima, and in the 52 branch offices throughout Japan.
We offer full service and do all work in-house ... defining survey objectives, questionnaire design and pre-coding, developing tabulation specifications, sample design, editing and coding.
The CRS has 45 full-time staffs and 56 regional field supervisors, as well as over 700 trained interviewers. We conduct more than 200 surveys consist of over 200,000 interviews every year.

 

The types of custom studies usually conducted are listed below:

 Advertising Studies  Corporate Image  Product Usage
 Brand Attitude  Concept Studies  Public Opinion Studies
 Brand Awareness  Life-Style Studies  Shopper Studies
 Brand Image  Media Evaluation Studies  Social Attitude Studies

Other Ad hoc Surveys and Consumer Market Studies

Omnibus Survey/Syndicated Service/Master Samples:


E-mail:office@crs.or.jp    Phone:+81 3 3549 3121   Fax:+81 3 3549 3126
6-16-12 Ginza, Chuo-ku, Tokyo, Japan 104-0061

Copyright© 2004 Central Research Services,Inc(Chuo Chosa Sha). All Rights Reserved